When a new game developer is looking for funding, they may ask, "What is the best way to get funding for my new game?" This article will explore the different financing options available to video game developers. These options include Angel investors, banks, revenue-sharing structures, and non-dilutive financing.

Non-dilutive Financing

Non-dilutive financing for game developers allows business owners to raise capital without sacrificing equity. This is especially useful to small businesses that have few assets to offer.

Traditional bank loans are difficult to secure. Banks usually have strict guidelines, and they can be costly. Also, not all game developers have the necessary credit history to qualify.

For younger companies, personal credit may be the only option. However, this can be a dangerous approach. While you can avoid a loss of equity, you may also have to make more payments, which can take a significant amount of time.

Another option is to work with publishers. These companies can assist with design, marketing, and user acquisition. But they will typically take a cut of your profits in return. You must also go through the process of negotiating a legal deal.

Government grants and tax credits are also available for startups. Check with your local government for more information.

Venture debt is another non-dilutive financing option. This type of funding can help entrepreneurs develop new technology. Although VC funds are a good option for pre-revenue startups, you may need something else. VCs can influence decisions and may require you to sell your shares.

Other game development funding websites are a great way to gather money from many people. You may have to do some work to get your site up and running, but it can be a powerful tool for acquiring funding.

Revenue Sharing Structures

Revenue sharing is a great way to spread the costs and risks of running a business. It can also be used to distribute profits to the partners of a business alliance. For example, it can be used as a marketing strategy by distributing the revenues to your business partners when they refer new customers. Moreover, it can also be a cost-effective way to cut back on some of your most expensive expenses.

The best part is that there are several revenue-sharing models to choose from. These models are characterized by the amount of revenue sharing, how it is shared, and the responsibilities of the parties involved. Typical structures include the classic profit-sharing scheme and contractual agreements.

Some models have special rights, such as a kicker or a reward system. However, these structures will not make your game a hit. Profit-sharing schemes are most effective when paired with a well-constructed supply chain. Typically, this means coordinating with retailers to compete in sales volume.

A good revenue-sharing model should include clear and concise clauses. In addition, the agreement should describe the stipulations and limitations associated with the model. While it might be tempting to have a lot of wiggle room, it is prudent to have a firm grasp on your company's budget and timelines. A comprehensive plan will help ensure you don't have to deal with a broken product or service.


Video game development is an industry that can be hard to finance. Even the best developers can experience setbacks, and even the most experienced can lose funding if they release a poorly received game. However, there are options to help developers get through the rough patch.

Many video game developers opt for crowdfunding through Kickstarter or similar sites. These sites offer incentives such as cash prizes, fame, and glory. They can also provide a boost in user acquisition.

Some developers also choose to seek financial backing from banks. Banks can provide loans or lines of credit to smaller companies that need funding for game development. This option can be helpful for developers who want to scale up their projects. But the downside is that these loans come with additional fees and costs.

In addition to banks, some developers choose to work with equity investors. This financing provides a developer with initial capital for a game, and they do not have to make monthly payments to the investor. Usually, the money comes as a percentage of the company's ownership.

Other forms of financing include revenue-based financing. This type of funding is popular among e-commerce merchants and SaaS companies. Revenue-based financing has been around for years but has only been more widely recognized recently.

Early Access on Steam

Early access is meant to stimulate interest in the product by allowing customers to participate in the development process. This is achieved through regular updates and news posts.

For a game to be successful, the developer must commit to a rapid development cycle. They must be willing to listen to the community and implement player feedback. They should set a deadline for release and communicate when they can make changes to meet the community's needs.

It would help if you also provided a clear explanation as to why you aren't releasing the latest update. Often, a game misses an update, and the developer needs to explain why. Providing a rationale for this will show consumers that you are doing something other than shirking your responsibilities.